Most Powerful Fashion Brands In The World
Filed underThe Brain & Company estimated the luxury market to be valued at $274 billion, with a potential to reach an astonishing value of $290 value by 2015.
Whilst the luxury market has been dominated by Louis Vuitton, which continues to be the most valuable luxury brand on a global scale, other names have been emerging as potential market leaders. Gucci and Prada have experienced the most significant growth. With great growth and potential, brands like Prada, Gucci and Hermes may one day overtake the market. and reach the number one spot.
It is believed that Prada and Gucci experienced such high growth in brand value due to an increase in Asian customers, at home and abroad. Gucci is mainly operating in North America and Western Europe, whilst Prada has been proactively expanding and opening stores worldwide. However, both brands put efforts to tap into the Asian market and much of their growth was due to the success of those efforts.
On the other hand, in the past year Louis Vuitton dropped its brand value by 12%, but it sill maintaining a top 30 position in the world’s most valuable global brands. Some experts are questioning the potential of growth for Louis Vuitton, even though it remains the most powerful luxury brand on the market.
This growth in the luxury market has led experts to believe that the luxury goods commerce is immune to economic fluctuations, as it has been growing sharply, in spite of the recession.
Read on to find out the Top 10 World’s Most Powerful Luxury Brands. Each brand will include details about country of origin, founder and date it has been founded, as well as details about the brand value, position in the global market and product prices. Read on to also find some astonishing facts about the highest priced bags in the world.
10. Coach – Brand Value: $3.2 Billion
As of 2013, Coach has over 600 stores in the United States and Canada, and is currently the top 10 most valuable luxury brand in the world, with a brand value of over $3.2 billion.
Coach currently collaborated with Billy Reid to produce one of the most expensive bags in the world, priced at approximately $20 000. Other Coach products usually sell in the region of $500, but the company is continuing to tap into the luxury market with higher priced items.
9. Fendi – Brand Value: $3.6 Billion
The luxury goods company, Fendi, is the ninth most valuable luxury brand in the world, with a brand value of $3.6 billion. The famous Fendi “baguette” handbags sell for approximately $2,000 to $5,000 a piece.
8. Burberry – Brand Value: $4.1 Billion
Burberry is one of the top 10 most valuable luxury brands in the world, with a total brand value of over $4.1 billion. The luxury goods company operates more than 500 stores in over 50 countries worldwide. The famous Burberry coat made of peacock feathers sells for approximately $35,000.
7. Cartier – Brand Value: $6.3 Billion
Cartier is the seventh most powerful luxury brand in the world, with a total brand value of $6.3 billion. The company has over 200 stores worldwide and operates in more than 125 countries. One of their finest collections, the Cartier WatchTank Anglaise, sells for approximately $32,000.
6. Chanel – Brand Value: $7 Billion
5. Rolex – Brand Value: $7.9 Billion
The Swiss watch manufacturer was founded in 1905 by Alfred Davis and Hans Wilsdorf. It started up in London and after 15 years, in 1919, the operations were moved to Switzerland. Today the headquarters of Rolex are in Geneva, Switzerland.
Rolex is the top five most valuable brand in the world, with a total brand value of $7.9 billion. A Rolex watch from the Pearlmaster collection sells for approximately $53,000.
4. Prada – Brand Value: $9.4 Billion
Prada is the fourth most valuable luxury brand in the world, with a brand value of $9,4 billion. The brand experienced a sharp rise since 2012, increasing in value by 63%, from $5,7 billion to $9.4 billion.
Prada was also introduced at number 95 on the Brandz list of Top 100 Most Valuable Global Brands 2013. The famous Ostrich leather bags from Prada sell for approximately $10 000 a piece.
3. Gucci – Brand Value: $12.7 Billion
Gucci has experienced a significant growth since 2012, as it increased its brand value by 48%, from $8.6 billion to $12,7 billion. Gucci was also introduced as number 68 in the Top 100 Most Valuable Global Brands 2013.
The famous crocodile shoulder bag from Gucci sells for approximately $35,000.
2. Hermès – Brand Value: $19.2 Billion
One of the Hermès signature orange bags can be bought for approximately $4,420. In 2011, Hermès set a world record, when one of their famous bags, the Hermès Birkin Bag, was sold at an auction for an astonishing price of $203,150 and became the most expensive purse to be sold at an auction.
1. Louis Vuitton – Brand Value: $28.4 Billion
In spite of dominating the luxury market, Louis Vuitton has experienced a loss in brand value of 12% since 2012.
One of the famous Louis Vuitton bags usually sells for over $10 000, and their Tambour Monogram watches collection sells items for prices in the region of $26, 000 to $29, 000.
The list with the top 10 of the word’s most powerful luxury brands reveals the significant lead of Louis Vuitton, the growth of well-known brands such as Gucci and Prada and the expansion of Coach, especially due to their collaboration with Billy Reid for a top luxury item.
Another interesting fact to note is that 5 out of the top 10 most powerful luxury brands in the world are from France, and 2 from Italy. Only three others countries have a place in the top 10 most powerful luxury brands, such as America, Switzerland and England.
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